24 - 8.5 x 11" posters with four colors to choose from
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Testimonial Posters
Testimonials are the best marketing tool there is because they are based on fact! They are the patients' explanation about their problems, how they felt, their experiences with other treatments, and most importantly, how chiropractic helped them. People believe other people and their results. There is no "selling," merely "telling" with testimonials.
By showing before and after x-rays of spines being corrected and all sorts of conditions being fixed, you will:
a. Increase patient Certainty for chiropractic care
b. Establish uniqueness as a DC who actually corrects the spine vs. just treats symptoms
c..Increase referrals
These are actual testimonials of patients who have benefited from chiropractic care. They are generically written to use in any DC's office for maximum impact. Place them in your waiting room, adjusting room, and ROF room. People always want to read about other peoples trials, experiences and successes.
Remember, the three things necessary for maximizing a patients perceived value for chiropractic so they will start care, bring their families, and put you on their health care team, are:
1. Explaining the philosophy and principles of chiropractic (see Certainty Posters and Pamphlets on Subluxation)
2. Show medical research to support the philosophy and principles for credibility (see Certainty Research Series)
3. Reveal testimonials of other patients successes for overall health and wellness from chiropractic care
If you don't know how to get these great spinal changes, order "Adjusting with Certainty" and I will teach you how within 24 hours- Guaranteed!"
Color choices: Blue, Red, Brown, Teal
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